How to Change Opening Hours on a Google Business Profile
What is a Google Business Profile? Formerly known as Google Places and Google My Business (aka GMB), Google Business Profiles (aka GBP) are Google’s free-to-use solution for managing your business’ appearance in Google search results. The majority of local businesses are eligible to use it and, when it’s used well, it’s hugely impactful. Some of…
Read MorePPC Landing Page Best Practices
Contents In this post, we’ll cover: What is a PPC landing page? What are the benefits of PPC landing pages? PPC landing page best practices Conclusion What is a PPC Landing Page? PPC (pay-per-click) landing pages are specific web pages that visitors arrive at after clicking on a PPC ad. These landing pages are designed…
Read MoreThe Best Local Community Facebook Groups Near Yateley
Why Should Local Businesses Use Local Community Facebook Groups? Whilst Facebook’s overall growth has slowed down in recent years, groups have continued to buck that trend, showing particularly strong growth in the last few years. In particular, local community groups are becoming an important area for local businesses to have a presence. As a local…
Read MoreMission Statement v Vision Statement – What’s The Difference?
Contents In this post, we’ll cover: Mission v Vision – Key Differences Vision Statement Best Practices Mission Statement Best Practices Conclusion Mission v Vision – Key Differences In the world of marketing, clarity of purpose is paramount. Two terms that often come up in strategic planning and branding discussions are “vision” and “mission” statements. While they…
Read MoreSupporting The Yateley Sausage & Cider Fest
Virens Supporting 2023 Yateley Sausage & Cider Fest We are happy to announce that we will be supporting the first-ever Yateley Sausage & Cider Fest, scheduled to debut in May 2023. As well as sponsoring the event, we’ll be closely supporting the festival team and its ticket sales, including: Logo and image design Email marketing…
Read MoreHow Do We Use ChatGPT For Marketing?
Utilising Cutting-Edge Technology As a forward-thinking marketing agency, we’re always on the lookout for innovative tech to enhance our campaigns and deliver exceptional results for our customers. Perhaps the most groundbreaking tech of the last 10 years is ChatGPT, an advanced AI language model developed by OpenAI. In this blog post, we’ll discuss how we…
Read MoreSupporting The Blackwater Valley Cask & Cork Festival
Virens Supporting 2023 Cask & Cork Festival The team at Virens are happy to announce that, for the third year in a row, we will be supporting this year’s Blackwater Valley Cask & Cork Festival. As well as sponsoring the event, we’ll be supporting the festival team and its ticket sales, including: Social media posting…
Read MoreGoogle Search Console Country Targeting Guide
Important Information In August 2022, Google announced that it would be deprecating (removing) Search Concole’s country targeting feature in September 2022. What is Google Search Console? Search Console is one of Google’s free website administration tools, designed to help you understand and manage your website’s presence in Google search results. Given Google accounts for nearly…
Read MoreHow To Create The Perfect Google Business Welcome Message
The post was written by Adrian Thompson, owner of The Bot Forge Why Google Business Messages? Google Maps has 155 million monthly users and it’s estimated that Google handles 5.6 billion searches per day – two trillion searches a year! Connecting with your customers at these two touchpoints is more beneficial than ever. Gone are the days when…
Read MoreWhy Every Small Business Should Accept Card Payments
The Rise of Card Payments in the UK The small extra cost of card payments is an understandably common objection for small business owners. Despite its steady decline, particularly in the last 10 years, there’s still something about cash that feels ‘safe’. Bank transfers have their advantages, too… but both are clunky for businesses in…
Read MoreLaunch of Yateley Business Community Facebook Group
New Facebook Group Launched In March 2021, we launched a new Facebook group for Yateley-area business owners to meet and help each other out. As the group grows, we hope that’ll it’ll benefit the business community in several ways: Ask the group for advice or recommendations for a specific problem or service Offer relevant support…
Read More