About Virens
Small Business Marketing From People Who Get It
Meet The People Behind Virens
Here’s a quick hello from us and a little about how we help small businesses.
You don’t need to arrive with a polished marketing plan. Most people don’t.
You might know the phone has gone quiet. You might be paying for Google Ads without knowing whether they’re working. Or your website might have become one of those jobs you keep meaning to sort out.
That’s enough to start a conversation.
Why Virens Started
Virens was created to give small businesses the kind of marketing support that’s often surprisingly difficult to find.
Not a huge agency with layers of account managers. Not a cheap website that looks fine until you need to change something. And not a stream of vague advice that leaves you with more questions than you started with.
We wanted to offer something more useful.
Experienced, straightforward help from people who take the time to understand the business, explain the options and recommend a sensible next step.
Sometimes that means a new website or an ongoing marketing campaign.
Sometimes it means fixing one important problem first.
And sometimes the honest answer is that you don’t need to spend money on something yet.
Why The Name Virens?
Virens comes from the Latin word for growing, flourishing or being full of life.
That seemed fitting.
Good marketing shouldn’t just make a business look busy online. It should help it become easier to find, easier to trust and easier to contact.
Preferably by people who might actually become customers.
Meet the Team
Emily doesn't just have a maths degree, she's a legit marketing guru and is our Certified Google Ads Professional. Having climbed the corporate ladder in her 20s, she's been crucial to the success and subsequent sale of several high-growth and well-known businesses, including Friends Reunited (perhaps the first social network) and XE.com (one of the world's most visited websites in the 2000s).
Despite Emily's maths degree, Tom's the geek. With a background in FinTech, he has 20+ years of experience taking ideas from concept to reality. Having honed his skills as a Business Analyst, he led successful Product Management and Marketing teams in various startups and enterprises. He's always loved solving problems using technology, something he utilises now to drive growth.
Henry's the newest member of the team, bringing fresh ideas, a keen eye for detail, and plenty of enthusiasm. As our Marketing Assistant, he supports everything from website projects and content creation to ad optimisation. With youth on his side, he's always eager to learn and get stuck in, keeping projects moving while making sure the little details don't get overlooked.
Leo’s the real boss of the place. With 5+ years’ experience in looking busy while doing absolutely nothing, he specialises in morale, naps, and silent judgement - all without changing his expression. He’s in charge of quality control, mainly by sitting on laptops at the worst possible moment, and licking himself at bizarre angles. Impossible to replace. Impossible to manage.
Small Agency. Proper Experience.
Being small is part of the point.
You’ll speak directly to the people doing the work. We’ll remember what was discussed, understand how the different parts of your marketing fit together and answer questions without sending them on a tour of the agency.
But small doesn’t mean basic.
We use professional tools, proper systems and reliable processes behind the scenes. We take care over tracking, security, performance, SEO and the technical details that are easy to overlook.
You don’t need to know every technical step.
You just need to know whether the work is helping you get the right enquiries.
A Few Awards. Still The Same Us.
We’re chuffed to have received some recognition for our work.
Lovely for the shelf, of course. More importantly, it gives new clients a little extra reassurance that they’re dealing with people who know what they’re doing.
Awards are nice. But the real test is whether we answer the phone, explain things properly, do what we said we’d do and help make your marketing work better.
Based In Yateley. Helping Businesses Near And Far.
Virens is based in Yateley, Hampshire.
We work with local businesses around Fleet, Farnborough, Camberley, Bracknell, Wokingham, Reading and the wider Hampshire, Surrey and Berkshire area.
That local knowledge can be useful.
A business in Yateley may be competing with companies across several nearby towns, not just the business down the road. That affects how we plan local SEO, Google Ads, website pages and Google Business Profiles.
We also work with businesses elsewhere in the UK, so you don’t need to be local to work with us.
The kettle may be slightly further away. That’s about it.
Part Of The Community, Not Just Based Here
Yateley isn’t just the place listed on our contact page.
We live here, work here and spend a fair amount of our spare time helping with local projects.
We also support local clubs, community groups and not-for-profit projects with the marketing, websites and technical jobs they may not have the time or budget to handle themselves.
We’re not mentioning this to polish a halo.
We do it because local communities work better when people and businesses get involved.
It also keeps us connected to the kinds of organisations we often help: small teams, limited budgets, plenty to do and never quite enough hours in the day.
What We Help With
We help small businesses with:
- Websites that explain what you do and make it easy to enquire
- SEO focused on searches that could lead to real business
- Google Ads aimed at useful leads rather than wasted clicks
- Google Business Profile improvements
- Website hosting, care, fixes and ongoing support
- Marketing advice when you know something needs changing but aren’t sure where to start
You don’t need to choose the right service before speaking to us.
Tell us what’s happening and we’ll help you work out the next sensible step.
What Our Clients Say
Want To Know What Working With Us Is Like?
Our Why Choose Virens page explains more about how we work, how we approach budgets and why we sometimes recommend fixing one thing before spending money on another.
Now You Know A Bit About Us
Tell us a little about your business and what isn’t working.
You don’t need a detailed brief. A rough idea, a problem or a question is plenty.
We’ll listen, ask a few sensible questions and give you an honest view of what we’d do next.